Sarovar Hotels & Resorts plans to add nearly one lakh rooms by 2012.
It plans to add 33 hotels to the existing 35 in the next four years. “We are a multi-brand hotel management company and given the growth potential in the mid-market hotel segment, our group will continue to focus on it,” said Ajay K. Bakaya, executive director of Sarovar Hotels & Resorts.
Sarovar has five hotel brands in the country — Sarovar Premier and Park Plaza in the five-star category, Sarovar Portico and Park Inn in the three and four-star segments, respectively, and Hometel in the economy segment.
Park Plaza and Park Inn are run under the master franchise of Carlson Hotels.
Sarovar recently opened its budget hotel Hometel in Bangalore, Hyderabad and Mumbai. It plans to open five such hotels in Pune, Chennai, Chandigarh, Chennai and at Baddi. The company aims to open at least 50 Hometels in the next five years.
Among the new properties in the pipeline, Sarovar will open Sarovar Premier and Park Inn in Siliguri.
The chain also plans to come up with hotels in Jaipur, Pune, Port Blair, Ahmedabad, Amritsar, Bhubaneshwar, Raipur and Mohali.
Sources say the group is also venturing into apartment hotels. The first 135-room Park Inn and Suites is scheduled to open in Bangalore in April next year.
Sarovar recorded a turnover of Rs 300 crore in the last fiscal and is expected to post a growth of more than 30 per cent this year. It aims to boost its topline to touch Rs 400 crore this year.